Areas of Expertise

Advertising

Art Direction

I am a highly accomplished art director with a remarkable track record in the advertising industry. My journey began as a Retoucher, and in 2018, I achieved the Gold award at Young Kam Fan and participated in Young Lions.

Renowned festivals and awards have recognized my exceptional work, including Cannes, D&AD, AdFest, New York Festival, Spikes Asia, Adstars, and Kam Fan Awards. My selected works have garnered citations at these esteemed platforms, reflecting my ability to create impactful campaigns that resonate with audiences and peers alike.

As a BNO visa holder, I am permitted to work in the UK, and I am thrilled to have recently moved to London. The vibrant creative landscape of the city inspires me, and I am excited to bring my expertise to this dynamic hub.

With my artistic vision, strategic thinking, and meticulous attention to detail, I craft visually compelling campaigns that captivate and resonate with audiences. My collaborative approach ensures seamless integration of design and messaging, resulting in campaigns that leave a lasting impact.

I have had the privilege to work with some of the most prominent brands in Hong Kong, including the Hong Kong Tourism Board and Chinachem, as well as global brands such as Carlsberg, Tuborg, Coca-Cola, Absolut, Philips, Langham, Olay, Whisper, Venus, and Lenor. Through these experiences, I have showcased my versatility and ability to navigate diverse industries, delivering creative strategies that elevate brand positioning and engage target audiences effectively.

Now based in London, I look forward to making my mark in the city's thriving creative community and contributing to its vibrant advertising industry.

Email
ellawpy@gmail.com